THE COCA-COLA & QUIKTRIP DREAMCON SWEEPSTAKES OFFICIAL RULES

NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN. A PURCHASE OR PAYMENT WILL NOT INCREASE OR OTHERWISE IMPACT YOUR CHANCES OF WINNING. VOID OUTSIDE OF 50 U.S./D.C. & WHERE PROHIBITED.

1. Eligibility: The Coca-Cola & QuikTrip DreamCon Sweepstakes (the “Sweepstakes”) is open only to legal residents of the 50 U.S. and D.C. (“Eligibility Area”) who are 18 years of age or older at time of entry (“Entrant”). Void outside the Eligibility Area and where prohibited by law. Employees of The Coca-Cola Company (the “Sponsor”), Coca-Cola bottlers, QuikTrip Corporation and its subsidiaries, Inc., Don Jagoda Associates, Inc. (“Administrator”), ENT Marketing Inc., and their respective subsidiaries, parent, divisions, franchisees, promotional partners, agencies, affiliates, advertising and promotion agencies (collectively, the “Released Sweepstakes Parties”) as well as the immediate family (spouse, parents, siblings and children) and household members of each such employee, are not eligible to participate. This Sweepstakes is subject to all applicable federal, state, and local laws and regulations. Participation constitutes Entrant’s full and unconditional agreement to these Official Rules and all Released Sweepstakes Parties’ decisions, which are final and binding in all matters related to the Sweepstakes. Winning a prize is contingent upon fulfilling all requirements set forth herein.

2. Sweepstakes Period: The Sweepstakes begins at 10:00 am Eastern Time (“ET”) on April 7, 2025 and ends at 11:59 pm ET on May 4, 2025 (“Sweepstakes Period”). Receipts must be uploaded by May 8, 2025 at 11:59 pm ET.

3. How to Enter: During the Sweepstakes Period, there are two (2) ways to enter, as follows:

   1. Qualifying Purchase: To enter the Sweepstakes by making a qualifying purchase of two (2) Coca-Cola products, 20oz Coca-Cola Original Taste 20oz and/or Coca-Cola Orange Cream Zero Sugar, at any participating QuikTrip location, visit promotion.coke.com/QTdreamcon (the “Website”) and follow the instructions to complete the registration form and upload an image of your original receipt to receive one (1) entry into the Sweepstakes (the “Purchase Entry”).

   2. Mail-in Alternate Method of Entry (“AMOE”): To enter without making a purchase, you may enter by hand-printing your complete name, street address, city, state, ZIP code, and daytime and evening telephone numbers (including area code), age and a valid email address on a plain 3”x5” index card, and mail it in an envelope with sufficient postage affixed, to: The Coca-Cola & QuikTrip DreamCon Sweepstakes, P.O. Box 7659, Melville, NY 11775-7659 to receive one (1) entry into the Sweepstakes (an “AMOE Entry”). AMOE Entries must be postmarked by May 8, 2025 and received by May 15, 2025. AMOE Entries that are mechanically reproduced, copied, illegible, incomplete, postage-due or inaccurate and AMOE Entries by any means which subvert the AMOE Entry process are void. AMOE Entries become the property of the Sponsor and will not be acknowledged or returned.

   Purchase Entries and AMOE Entries will be collectively referred to as “Entry” or “Entries”. Limit one (1) Entry per person regardless of method of Entry.

   Any attempt by any Entrant to obtain more than the stated number of Entries by using multiple/different email addresses, identities, registrations or logins, or any other methods will void that Entrant’s Entries and that Entrant may be disqualified from the Sweepstakes. Any use of robotic, repetitive, automatic, programmed or similar entry methods or agents (including, but not limited to, sweepstakes entry services) will void all Entries by that Entrant. In the event of a dispute as to any Entry, the authorized account holder of the email address used to enter or included on AMOE Entry will be deemed to be the Entrant. The "authorized account holder" is the natural person assigned an email address by an Internet access provider, online service provider or other organization responsible for assigning email addresses for the domain associated with the submitted address. Potential winners may be required to show proof of being the authorized account holder.

4. Selection of Winners/Odds: Five (5) Prize winners will be selected in a random drawing on or about May 16, 2025 from among all eligible Entries received. Drawing will be conducted by the Administrator, an independent judging organization whose decisions are final and binding on all matters related to the Sweepstakes. The odds of winning the prize depend on the total number of eligible Entries received during the Sweepstakes Period.

5. Winner Notification: The potential Prize winners will be contacted via email and will be required to sign and return, via email/email link, a Declaration of Eligibility and Liability Release and except where prohibited, publicity release (“Declaration”) within forty-eight (48) hours of notification in order to be confirmed a Prize winner. If a potential Prize winner fails to return the completed Declaration within forty-eight (48) hours, Declaration is returned as undeliverable, or Entrant is not eligible, the prize will be forfeited and an alternate potential winner will be selected, time permitting. If an Entrant is disqualified for one of the reasons mentioned above and an alternate is selected, the alternate must complete and return the Declaration in the timeframe specified. Up to three (3) alternates may be selected, time permitting. If all alternate potential winners are disqualified, the prize will not be awarded.

6. Prizes/Approximate Retail Value (“ARV”): Prizes (5 total): A pair of Premium Badges to attend DreamCon from May 30, 2025 to June 1, 2025 at the George R. Brown Convention Center in Houston, TX (“Event”). The ARV of the Prize is: $300 each. Travel and accommodations are not included with the prize. Resale of prizes is prohibited. The Prize winners are solely responsible for all taxes in connection with the prize (if applicable), including without limitation federal, state and local taxes, and the reporting consequences thereof. Event tickets must be used on dates specified or prize will be forfeited with no compensation. Guest of any Prize winner may only be a minor if they are the child/ward of corresponding winner. Sponsor is not responsible if the Event is delayed, postponed or cancelled for any reason and winner will not be reimbursed. Released Sweepstakes Parties will not be responsible for Acts of God, acts of terrorism, civil disturbances, work stoppage or any other natural disaster outside of Released Sweepstakes Parties’ control that may cause the cancellation or postponement of the Event. Tickets are subject to issuer’s standard terms and conditions, including but not limited to rain-check policies and procedures. All expenses, travel, and other costs not expressly stated in the Prize description above are the sole responsibility of winner. Restrictions, conditions and limitations may apply. Lost, mutilated, or stolen tickets will not be replaced. An inherent risk of exposure to COVID-19 exists in any public place where people are present. COVID-19 is an extremely contagious disease that can lead to severe illness and death. By attending the Event, winner and winner’s guest voluntarily assume all risks related to exposure to COVID-19. Any winners who have any inquiries regarding their prize fulfillment must contact customer support within six (6) months after the Sweepstakes has ended (and any outstanding prizes will be forfeited after that time).

7. General Rules: By participating in the Sweepstakes, Entrant fully and unconditionally agrees to and accepts these Official Rules and the decisions of the Released Sweepstakes Parties, whose decisions are final and binding in all matters related to the Sweepstakes. Any normal Internet/phone access and data/usage charges imposed by Entrants’ online/phone service will apply and are Entrants’ sole responsibility. Sponsor is not responsible for any compatibility issues with Entrant's device/browser used for Entry. Entries become the property of Sponsor upon receipt and will not be acknowledged or returned. Entries specifying an invalid, non-working, or inactive email address may be disqualified. No information regarding Entries, other than as otherwise set forth in these Official Rules will be disclosed. Sponsor is not responsible for lost, interrupted or unavailable network server or other connection; miscommunications; failed phone or computer or telephone transmissions; technical failure; jumbled, scrambled or misdirected transmissions; late, lost, incomplete, delayed, or misdirected Entries; or other error of any kind whether human, mechanical, or electronic. In the event the Sweepstakes is compromised or impaired in any way for any reason, including but not limited to, fraud, virus, bug, unauthorized human intervention, outbreak of widespread illness, pandemic, or other similar occurrence, civil unrest or any other problem or other causes beyond the control of Sponsor that corrupts or impairs the administration, security, fairness, or proper play of the Sweepstakes, Sponsor reserves the right in its sole discretion to suspend or terminate the Sweepstakes and select the Prize winners from among all eligible Entries received prior to cancellation. Sponsor is not responsible for lost, late, misdirected, corrupted, illegible, postage-due or incomplete Entries. Proof of submission is not proof of receipt by Sponsor. By participating in this Sweepstakes, Entrants agree to be bound by these Official Rules and the decisions of the Sponsor. By participation in the Sweepstakes, Entrants and the Prize winners release and hold harmless the Released Sweepstakes Parties from and against any and all liability, claims, or actions of any kind whatsoever for injuries, damages, or losses to persons or property which may be sustained in connection with submitting an Entry or otherwise participating in any aspect of the Sweepstakes, the receipt, ownership or use of any prize awarded, or while preparing for, participating in any prize-related activity or any typographical or other error in these Official Rules or the announcement or offering of the prize.

8. Fraudulent/Disruptive Activities: Any attempt to tamper with, interfere with, or manipulate the Entry process, the operation of the Sweepstakes or Website or the prize determination, including, but not limited to, the use of AI, bots, automated systems, or fraudulent identities, is strictly prohibited. Entries generated by AI, script, macro, or other automated means, or by any means that subvert the Entry process, will be disqualified and may result in the Entrant being disqualified and banned from future promotions conducted by Sponsor and its affiliates. The Sponsor reserves the right to disqualify any individual suspected of engaging in this prohibited conduct, including but not limited to, creating multiple accounts, submitting false information, or engaging in any activity that violates these Official Rules. Any such actions may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to not only disqualify such individual but seek damages from such individual to the fullest extent permitted by law. Furthermore, any Entrant that acts in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person will be disqualified. Sponsor's failure to enforce any term of these Official Rules shall not constitute a waiver of this provision.

9. Disputes: Entrant agrees that: (a) they release and will defend, indemnify and hold harmless the Released Sweepstakes Parties from and all any and all Claims (“Claims”) (b) Claims arising out of or connected with this Sweepstakes, or any prize awarded shall be resolved individually, without resort to any form of class action, and solely and exclusively in a federal or state court located in Atlanta, GA; (c) Entrant submits to sole and exclusive personal jurisdiction to said courts in the State of Georgia for any such dispute and irrevocably waives any and all rights to object to such jurisdiction; (d) any and all Claims, judgments, and awards shall be limited to actual damages of no more than $100, including costs associated with entering this Sweepstakes, but in no event attorneys' fees; and (e) under no circumstances will Entrant be permitted to obtain awards for and Entrant hereby waives all rights to claim punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATION OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THE ABOVE MAY NOT APPLY TO YOU. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of Entrants or the Sponsor and the Administrator in connection with this Sweepstakes shall be governed by, and construed in accordance with, the laws of the State of Georgia, without giving effect to any choice of law or conflict of law rules of provisions (whether of the State of Georgia or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Georgia. Entrant further agrees that in any cause of action, the Released Sweepstakes Parties’ liability will be limited to the cost of participating in the Sweepstakes and in no event shall the Sponsor and the Administrator be liable for attorneys’ fees.

10. Privacy Policy: Information collected by Sponsor in connection with this Sweepstakes may be used by Sponsor and shared with third parties involved in administration of the Sweepstakes in accordance with the Sponsor’s online Privacy Policy posted at https://www.coca-cola.com/us/en/legal/privacy-policy. The Entrant agrees to the collection, processing and storage of their personal data by Sponsor for the purposes of the Sweepstakes.

11. Winners List: For the winners list, available after June 30, 2025, send an email to: Coca-ColaWinners@dja.com with WINNERS & 11-2959-59 as the subject line.

12. Sponsor/Administrator: The Sponsor of the Sweepstakes is The Coca-Cola Company, One Coca-Cola Plaza, Atlanta, GA 30313. The Administrator of the Sweepstakes is Don Jagoda Associates, Inc., 100 Marcus Drive, Melville, NY 11747.

• 20oz Coca-Cola Original Taste
• 20oz Coca-Cola Orange Cream Zero Sugar